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	<title>Comments on: In Women We Trust: How Wall Street Could Have Avoided Our Economic Meltdown</title>
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	<link>http://blog.thewhitehouseproject.org/2008/09/24/in-women-we-trust-how-wall-street-could-have-avoided-our-economic-meltdown/</link>
	<description>The White House Project Blog</description>
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		<title>By: steve</title>
		<link>http://blog.thewhitehouseproject.org/2008/09/24/in-women-we-trust-how-wall-street-could-have-avoided-our-economic-meltdown/comment-page-1/#comment-3940</link>
		<dc:creator>steve</dc:creator>
		<pubDate>Fri, 26 Sep 2008 16:45:33 +0000</pubDate>
		<guid isPermaLink="false">http://blog.thewhitehouseproject.org/2008/09/24/in-women-we-trust-how-wall-street-could-have-avoided-our-economic-meltdown/#comment-3940</guid>
		<description>Yes, my sister works for Best Buy and she made managment position fairly quickly. 

As a male I certainly prefer female bosses at work, I find them much easier to talk to and I prefer going to them whenever I have problems I need to deal with. 

Hopefully things will change soon and we&#039;ll see an increase in support by women and men for more female leadership.</description>
		<content:encoded><![CDATA[<p>Yes, my sister works for Best Buy and she made managment position fairly quickly. </p>
<p>As a male I certainly prefer female bosses at work, I find them much easier to talk to and I prefer going to them whenever I have problems I need to deal with. </p>
<p>Hopefully things will change soon and we&#8217;ll see an increase in support by women and men for more female leadership.</p>
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		<title>By: Mary Hunt</title>
		<link>http://blog.thewhitehouseproject.org/2008/09/24/in-women-we-trust-how-wall-street-could-have-avoided-our-economic-meltdown/comment-page-1/#comment-3936</link>
		<dc:creator>Mary Hunt</dc:creator>
		<pubDate>Wed, 24 Sep 2008 18:32:41 +0000</pubDate>
		<guid isPermaLink="false">http://blog.thewhitehouseproject.org/2008/09/24/in-women-we-trust-how-wall-street-could-have-avoided-our-economic-meltdown/#comment-3936</guid>
		<description>Marie, I saw your great post over on Huffington. The title caught my eye for obvious reasons.

While you&#039;re raising issues from the top of the corporate pyramid, I believe that the drive from the bottom of the pyramid is having a faster affect via leveraging capitalism. 

I&#039;m 56 years old and only now, decades after I had a college degree, are women starting to take the management jobs. Conversely, only three years ago, the marketing-to-women-consumers light went on and today you can&#039;t swing a purse without hitting a consumer marketing program in play. 

Let&#039;s connect the dots and follow the money.

Consumer goods and services make up 2/3rds of the GDP. Over 80% of those goods and services are determined by the consumer in charge, which would be women. Corporations are falling all over themselves to relate to this decision making gender, better. In a it-takes-one-to-know-one way, they are hiring women to help them relate to women consumers better. Often times they are outside women consultants or women in ad agencies. In that case, who cares who is in the top management seats, they are deferring to the women&#039;s voice telling them what to do. 

Best Buy found out that the more women sales people they had on the floor, the higher sales they received. It was a direct link - more women/more sales. The training wasn&#039;t any different for women or men, the only difference was the base gender. When people argue that gender doesn&#039;t play a role, show them Best Buy&#039;s bottom line. Consequently, Best Buy is doing it&#039;s best to bring more women into the business and nuture them along to management positions. That&#039;s what the WoLF program is all about.

Let&#039;s take it a step further - if women consumers are driving corporations to change their ways, i.e. softer, inclusive, respectful manners means more money in the register, at some point (such as this year) that&#039;s also registering with Washington. 

Money makes the world go around. These last few years have been about women consumers, the next few years will be about sustainable business policies. Both have women in the bottom line driver&#039;s seat. You many not believe that women are endowed with more compassion or honesty, but in this scenario in a woman&#039;s heart we better trust.</description>
		<content:encoded><![CDATA[<p>Marie, I saw your great post over on Huffington. The title caught my eye for obvious reasons.</p>
<p>While you&#8217;re raising issues from the top of the corporate pyramid, I believe that the drive from the bottom of the pyramid is having a faster affect via leveraging capitalism. </p>
<p>I&#8217;m 56 years old and only now, decades after I had a college degree, are women starting to take the management jobs. Conversely, only three years ago, the marketing-to-women-consumers light went on and today you can&#8217;t swing a purse without hitting a consumer marketing program in play. </p>
<p>Let&#8217;s connect the dots and follow the money.</p>
<p>Consumer goods and services make up 2/3rds of the GDP. Over 80% of those goods and services are determined by the consumer in charge, which would be women. Corporations are falling all over themselves to relate to this decision making gender, better. In a it-takes-one-to-know-one way, they are hiring women to help them relate to women consumers better. Often times they are outside women consultants or women in ad agencies. In that case, who cares who is in the top management seats, they are deferring to the women&#8217;s voice telling them what to do. </p>
<p>Best Buy found out that the more women sales people they had on the floor, the higher sales they received. It was a direct link &#8211; more women/more sales. The training wasn&#8217;t any different for women or men, the only difference was the base gender. When people argue that gender doesn&#8217;t play a role, show them Best Buy&#8217;s bottom line. Consequently, Best Buy is doing it&#8217;s best to bring more women into the business and nuture them along to management positions. That&#8217;s what the WoLF program is all about.</p>
<p>Let&#8217;s take it a step further &#8211; if women consumers are driving corporations to change their ways, i.e. softer, inclusive, respectful manners means more money in the register, at some point (such as this year) that&#8217;s also registering with Washington. </p>
<p>Money makes the world go around. These last few years have been about women consumers, the next few years will be about sustainable business policies. Both have women in the bottom line driver&#8217;s seat. You many not believe that women are endowed with more compassion or honesty, but in this scenario in a woman&#8217;s heart we better trust.</p>
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